Associate Vice-President, CPG

Job not on LinkedIn

🔥 16 minutes ago

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

👔 Vice President

👻 Ghost score 15%

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Leger

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1986

💼 Consulting

📣 Marketing

Consulting • Marketing • Market Research

Leger is one of North America's fastest-growing market research companies, renowned for its innovative approaches and expert insights powered by artificial intelligence technologies. It provides a comprehensive range of services including market research, analytics, customer experience, and digital marketing across a variety of industries such as healthcare, retail, public affairs, and more. Leger's capabilities are enhanced by its LEO panel, offering highly accurate measurements and insights to help clients make better decisions and understand trends impacting their sectors.

📋 Description

• Drive new client acquisition and revenue growth in the U.S. Consumer Packaged Goods sector • Expand existing accounts by uncovering client needs, introducing relevant research solutions, and securing additional mandates • Build and manage a qualified pipeline; lead proposals, RFP responses, pricing discussions, and client presentations • Contribute to revenue forecasting, account planning, and commercial profitability of client engagements • Build trusted relationships with senior client stakeholders and understand their business objectives, competitive context, and emerging challenges • Provide strategic counsel and thought leadership, connecting research findings to actionable business decisions • Identify opportunities for innovative and customized research solutions while strengthening client satisfaction and retention • Oversee research strategy, design, methodology selection, interpretation, and delivery of recommendations • Partner with research and analytics teams to develop tailored solutions aligned with client objectives and quality standards • Stay current with research methods, analytics capabilities, and changing market needs • Mentor and guide teams, fostering collaboration, accountability, innovation, and execution • Collaborate across Leger to leverage capabilities and identify cross-selling opportunities • Represent Leger at U.S. industry events and through professional networks and thought leadership

🎯 Requirements

• Bachelor's degree in business, marketing, market research, or a related field • Master's degree or MBA is an asset • 10+ years of progressive experience in market research, consumer insights, strategic consulting, or a related field • Significant client-facing and business development responsibility • Demonstrated success winning new business, expanding accounts, and managing senior client relationships • Strong understanding of quantitative and qualitative research methodologies, consumer insights, and analytics • Experience leading or mentoring teams and working across functions • Deep knowledge of U.S. CPG manufacturers and categories such as food and beverage, personal care, household products, or health and wellness • Experience with brand strategy, innovation, concept and product testing, packaging, pricing, segmentation, and category insights • Relationships with consumer insights, brand management, innovation, category management, marketing, or commercial strategy leaders • Established U.S. professional network and relationships with senior decision makers in CPG are strongly preferred • Business development and entrepreneurial drive • Strategic client management • Strategic and analytical thinking • Communication and presentation • Commercial and financial acumen • Innovation and leadership

🏖️ Benefits

• Equal Opportunity Employer • Remote work arrangement

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