Senior Product Marketing Manager

🕒 September 25

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $115k - $130k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Level Data

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2007

📚 Education

☁️ SaaS

🤝 B2B

Education • SaaS • B2B

Level Data is a SaaS company that provides K–12 education agencies and school districts with data management, validation, and analytics tools to connect financial investments, educator effectiveness, and student outcomes. Its platform automates data workflows, tracks special education services (IEP minutes), supports compliance and teacher licensure, and offers ROI analytics and coaching management to help states and districts make audit-ready, evidence-based decisions at scale.

📋 Description

• Own positioning, messaging, and cross-functional execution for Level Data’s product portfolio • Develop differentiated messaging and value propositions for district decision-makers, teachers, and curriculum leaders • Lead go-to-market planning for new products, features, enhancements, and strategic initiatives • Develop launch strategies, target audiences, messaging, enablement plans, campaign recommendations, and success metrics • Create sales collateral, pitch decks, training materials, and objection-handling guides • Deliver product training to Sales and Customer Success teams • Serve as the voice of the customer and conduct competitive research • Build an AI-assisted research cadence by synthesizing customer calls, win/loss data, support themes, and competitive sources • Translate customer and market insights into recommendations for product development and marketing campaigns • Partner with Product Managers to influence roadmap prioritization • Support product launches with the marketing team • Develop campaigns and content for webinars, events, thought leadership, product pages, guides, and other marketing programs • Own AI application across product marketing • Build, document, and improve repeatable AI-assisted workflows for messaging, content, research, and enablement • Set AI quality and review standards and measure productivity gains

🎯 Requirements

• 5–8+ years of experience in product marketing, B2B SaaS marketing, or a related role • Deep familiarity with K-12 education landscape and adoption market • Experience in fast-growing organizations, including shaping positioning and messaging after acquisitions to create a cohesive portfolio story • Strong ability to translate complex products and technical capabilities into simple, compelling customer stories • Exceptional communication skills—both written and verbal • Experience partnering cross-functionally with Product, Sales, Customer Success, and Marketing teams • Strong analytical skills with the ability to interpret market and customer data • Demonstrated fluency with AI tools in a marketing context, with consistent use in producing real work • Track record of turning AI use into repeatable processes, including documented workflows, reusable prompts and templates, and quality standards • Bachelor’s degree required • Advanced degree (MBA or MA in Education/Marketing) a plus

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