Director, Product Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $190k - $200k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 0%

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Logo of NetBrain Technologies Inc.

NetBrain Technologies Inc.

501 - 1000 employees

Founded 2004

💼 Consulting

📦 Logistics

📣 Marketing

💰 $40M Venture Round on 2014-04

Consulting • Logistics • Marketing

NetBrain Technologies Inc. is a leading provider of AI-powered network automation solutions. The company specializes in proactive network operations and troubleshooting, offering a platform that simplifies network discovery, automates remediation, and ensures network observability. NetBrain's innovative features include AI Co-Pilot, no-code automation, dynamic mapping, and preventive automation tools that assist in network diagnostics and safe change management. Trusted by numerous Fortune 500 companies, NetBrain serves a wide range of industries including cloud operations, security operation centers, and network architects, providing solutions that address network challenges such as outage prevention, risk mitigation, and compliance. The company also offers extensive resources for training and professional development through NetBrain University.

📋 Description

• Identify, package, and take to market NetBrain's differentiated story in the emerging Agentic NetOps market • Translate NetBrain's technical product into differentiated stories and target use cases for economic buyers and sellers • Partner with the VP / Head of Solutions Marketing, Product, Sales, and Engineering leadership on positioning, packaging, and go-to-market strategy • Define competitive differentiation and package it into a value architecture aligned to executive outcomes • Develop messaging frameworks for Sales, Marketing, and Field SE teams • Maintain a coherent differentiated narrative across releases, use cases, and market shifts • Lead the product-side Agentic NetOps narrative, including AI application, customer interaction with agents, and platform value architecture • Connect agentic capabilities to measurable operational value and partner with Analyst Relations • Discover high-value use cases, build business cases, and lead naming, positioning, proof points, packaging, enablement, and launch sequencing • Refine product marketecture, including portfolio structure, naming, and packaging • Lead launch messaging, enablement assets, launch sequencing, and cross-functional alignment • Lead the sales toolkit, including pitch decks, discovery and qualification guides, ROI tools, and objection-handling materials • Partner with GTM Enablement on the enablement roadmap and direct the Senior Product Marketing Manager on solution-specific assets • Build an ongoing relationship with Product Management and provide a unified go-to-market perspective in roadmap planning • Incorporate pricing, ideal customer profile, competitive intelligence, and customer-voice insights into product feedback

🎯 Requirements

• 8+ years in Product Marketing • At least 4 years leading platform or multi-product positioning in B2B enterprise software • Experience identifying and articulating genuine competitive differentiation • Experience launching and positioning a product portfolio • Experience bringing new use cases to market within an existing product • Experience leading a product marketecture redesign or significant repackaging effort • Ability to translate deeply technical capabilities into value stories for economic buyers and technical practitioners • Experience marketing to technical buyers and business buyers • Competitive awareness and ability to incorporate market insights into positioning • Experience building or leading a core sales enablement toolkit for a B2B software team • Experience managing, mentoring, or closely partnering with junior marketers • Analytical rigor in evaluating positioning effectiveness • Comfort with ambiguity and building a function • Bachelor's degree is listed as nice to have; MBA helpful but not required • Repetitive wrist, hand, and finger motion for computer use • Ability to sit for extended periods

🏖️ Benefits

• Bonus • 401k • Medical coverage • Dental coverage • Reasonable accommodation in the application process • Holistic, individual background reviews in support of hiring decisions

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