Director, Product Marketing

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Lumivero

WebsiteLinkedInAll Job Openings

201 - 500 employees

☁️ SaaS

SaaS

Lumivero is a software company that builds research, qualitative data analysis, risk and decision-making, and experiential learning tools — many with embedded, auditable AI. Its product portfolio includes NVivo, ATLAS. ti, Citavi and XLSTAT for qualitative, quantitative, and mixed-methods research; DecisionTools Suite, @RISK, Predict! and SharpCloud for Monte Carlo simulation, risk modeling, and decision visualization; and an Experiential Learning Cloud for managing student placements and assessment. Lumivero’s offerings emphasize Excel integration, enterprise-grade dashboards, governance and auditability, and are targeted at higher-education institutions, research teams, and organizations managing enterprise risk and project portfolios.

📋 Description

• Lead the product marketing function for Lumivero's Decision portfolio—@RISK, Predict, and SharpCloud—and emerging AI Lab initiatives • Set shared standards for positioning, messaging, and go-to-market execution • Own go-to-market planning and launch execution for major releases, including launches, sales enablement, release operations, tiering, and campaign timing • Partner with Product Management leadership so market and competitive input shape the roadmap • Own pricing and packaging strategy in partnership with Sales and Finance • Maintain the competitive intelligence and market analysis program • Equip Sales, Customer Success, and Support with battlecards, training, and tools • Partner with Customer Success on adoption, retention, and expansion programs using customer feedback and usage/adoption data • Manage, coach, and develop product marketers aligned to the Decision portfolio and AI Lab initiatives • Measure success through launch quality, pipeline and revenue impact, and team development

🎯 Requirements

• Bachelor's degree in marketing or related field • 8+ years of product marketing experience • 3+ years leading a team • Experience in B2B SaaS, ideally risk analytics, simulation, or decision-support software • Strong track record of launch execution, sales enablement, and go-to-market strategy • Excellent leadership and cross-functional communication skills • Experience supporting pricing and packaging initiatives is a plus • Successful completion of the Criteria Cognitive Aptitude Test (CCAT) • Must reside in the United States full-time • Lumivero is unable to provide sponsorship for this role

🏖️ Benefits

• Full medical coverage • Full dental coverage • Full vision coverage • Flexible PTO • 401K • Career advancement opportunities in a high-growth startup environment