Vice President, Sponsorship & Exhibition Strategy, Sales

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🔥 1 minute ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

👔 Vice President

👻 Ghost score 15%

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Logo of Nth Degree

Nth Degree

201 - 500 employees

Founded 1979

🤝 B2B

📣 Marketing

B2B • Events • Marketing

Nth Degree is a company specializing in exhibit and event marketing and management. With nearly fifty years of experience, they assist brands in connecting with their customers at significant events, including trade shows, retail marketplaces, and corporate gatherings. Nth Degree provides a suite of services such as trade show labor and project management, experiential installations, and event management, ensuring exceptional execution and creative solutions for various promotional needs.

📋 Description

• Partner with the current VP to grow the sponsorship and exhibition line of business and assume leadership through planned succession • Manage, help recruit, train, and motivate the sales and sales administration team, growing to approximately 10 people • Attend weekly one-on-ones and weekly team meetings • Advise on and join sales calls • Help manage staffing and account assignments • Develop and oversee best practices to improve service and service deliverables • Drive year-over-year revenue growth while maintaining high margins • Serve as lead sponsorship and exhibition strategist on assigned accounts, taking on the full portfolio over time • Develop sponsorship and exhibit packages, pricing structures, and sales strategies • Identify additional marketing and sponsorship opportunities that increase client revenue • Build accurate revenue projections and achieve revenue commitments • Help develop expo floor plans that maximize sales potential • Define KPIs and deliver regular reporting to clients • Build lasting client relationships, lead client advisory boards, and share industry knowledge and trends • Coordinate with operations and other teams to ensure sponsored assets are delivered as sold • Price and scope new business opportunities involving sponsorship and exhibit sales • Represent the company at industry events, potentially as a speaker • Work with marketing to create content promoting the sponsorship sales offering

🎯 Requirements

• 10+ years in sponsorship, exhibit, or partnership sales for conferences, trade shows, or corporate events • 5+ years in leadership • Track record of growing revenue and building packages, prospectuses, and pricing models • Experience managing and coaching sales and operations staff, including commission plans • Strong client relationship, negotiation, and presentation skills with senior decision-makers • Comfort with forecasting, KPIs, and CRM tools • Ability to travel about 25–35% of the time • Preferred: agency-side experience

🏖️ Benefits

• Remote work arrangement • Moderate travel opportunities, approximately 25–35% for client meetings and onsite events

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