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Lifecycle & CRM Specialist

Job not on LinkedIn

đŸ”„ 0 minutes ago

đŸ‡ș🇾 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🏆 Customer Success

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Logo of Replika

Replika

51 - 200 employees

Founded 2015

đŸ€– Artificial Intelligence

đŸ‘„ B2C

Artificial Intelligence ‱ B2C

Replika is an AI-powered conversational companion app that creates personalized, empathetic chat relationships. Used by millions since its 2016 founding, Replika provides natural-language AI companions designed to listen, learn, and offer emotional support, social connection, and personal growth. The company emphasizes human-centered, privacy-conscious AI and operates primarily as a consumer-facing mobile and web product.

📋 Description

‱ Build the core lifecycle flows for onboarding, free-to-paid conversion, intro offers ending, renewals, cancellation saves, and win-back ‱ Work with product on in-app messages and offers that convert free users to paid subscribers ‱ Plan and run campaigns for lapsed users and dormant email lists within consent requirements ‱ Segment and personalize communications using product and subscription data ‱ Test timing, subject lines, offers, and channels; retain successful approaches and discontinue ineffective ones ‱ Own deliverability, list health, and reporting that connects every flow to revenue ‱ Build and manage the lifecycle program across email, in-app messages, push notifications, and other relevant channels ‱ Help define lifecycle strategy while independently handling implementation

🎯 Requirements

‱ Hands-on lifecycle or CRM experience at a consumer subscription app, with demonstrable revenue results ‱ Experience building flows in a modern messaging platform such as Braze, Customer.io, Iterable, or Klaviyo ‱ Strong data skills, including building segments and analyzing results independently ‱ Understanding of compliant global communication, including consent, unsubscribes, GDPR, CAN-SPAM, and equivalents ‱ Strong copywriting skills or ability to brief and edit copy effectively ‱ Ability to shape strategy and implement it independently ‱ Excellent written English ‱ Bonus: In-app messaging and push experience on iOS and Android ‱ Bonus: Deliverability experience, including domain reputation, warming, and safely reactivating a large dormant list ‱ Bonus: Experience with web and app subscription billing and related events ‱ Bonus: Experience working on a product where trust and tone matter ‱ Able to work CET hours

đŸ–ïž Benefits

‱ Flexible job schedule ‱ Generous vacation policy ‱ Direct impact on millions of worldwide users within months ‱ Opportunity to push the boundaries of applied AI in a consumer setting ‱ Fully remote work arrangement

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