Senior Product Marketing Manager

🕒 Yesterday

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

🏄 California, New York – Remote

🏄 California – Remote 🗽 New York – Remote

💵 $150k - $285.7k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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Unity

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2005

🏭 Manufacturing

💼 Consulting

📣 Marketing

Manufacturing • Consulting • Marketing

Unity is a leading platform providing tools and services for creators to build games, apps, and immersive experiences. With high-quality graphics, multi-platform support, and AI enhancements, Unity empowers developers in video gaming and other industries like manufacturing. Unity offers services such as Unity Engine, Unity Cloud, and Unity Grow, which include real-time 3D creation, user acquisition, and game monetization. The company also provides extensive resources, community support, and professional training for creators at all levels. Through its success plans and developer resources, Unity aids in solving complex problems and bringing ideas to life for gaming and enterprise professionals.

📋 Description

• Own positioning and messaging for assigned product areas • Translate technical capabilities into workflow value and create narratives for Sales, Community and Content • Lead go-to-market for launches, betas and feature rollouts, including tiering, audience targeting, channel planning, enablement and launch-day execution • Define product audiences, from indie creators to technical directors • Create credible messaging for developers in partnership with Community and DevRel • Track competitive and market intelligence and turn market shifts into positioning and sales material • Convert forum threads, interviews and community feedback into actionable customer insight • Equip Sales, Success and Support with pitch decks, battlecards and objection handling • Partner with Content Marketing on launch assets and developer-facing material • Drive joint go-to-market and co-marketing with third-party tools or platform partners • Define launch success metrics with Product and Analytics and report results afterward • Work on a defined product area or set of launches on a contract basis

🎯 Requirements

• 7-9 years in product marketing or go-to-market roles • Clear track record of owning a product line or a major launch end to end • Background in games, or a deep grasp of modern development pipelines and creator workflows (strongly preferred) • Experience marketing to technical audiences such as developers, engineers or technical artists • Exceptional writing ability • Comfort working independently with limited context and without formal authority • High comfort with ambiguity • Strong data literacy • Strong with AI tools such as Claude Code, Gemini or similar • Professional verbal and written English proficiency • Platform and ecosystem go-to-market experience, such as developer platforms, game engines, SDKs or plugin ecosystems (nice to have) • Direct experience with AI or ML products (nice to have) • Hands-on experience shipping something in Unity or a comparable real-time creation tool (nice to have) • Partner co-marketing experience (nice to have) • Category creation experience (nice to have) • Prior contract or consulting experience inside a large matrixed organisation (nice to have)

🏖️ Benefits

• Comprehensive health, life, and disability insurance • Commute subsidy • Employee stock ownership • Competitive retirement/pension plans • Generous vacation and personal days • Support for new parents through leave and family-care programs • Office food snacks • Mental Health and Wellbeing programs and support • Employee Resource Groups • Global Employee Assistance Program • Training and development programs • Volunteering and donation matching program • Equity awards • Annual discretionary bonuses or sales commissions may be available