Growth Marketing Lead

🔥 9 minutes ago

🇦🇺 Australia – Remote

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Assignar

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏗️ Construction

☁️ SaaS

⚡ Productivity

Construction • SaaS • Productivity

Assignar is a leading provider of construction operations software, specializing in the management of field operations for contractors and construction companies across industries such as rail, traffic, and utilities. Their platform streamlines scheduling, time tracking, compliance, and reporting, enabling better communication between office and field teams. By digitizing processes and integrating with existing ERP systems, Assignar helps businesses improve productivity, increase profit margins, and achieve greater operational efficiency.

📋 Description

• Own growth marketing end to end for Assignar, a construction technology company • Build and run experiments by forming hypotheses, shipping tests, measuring results, and scaling or stopping them • Rebuild the funnel, including the website, landing pages, forms, and conversion paths from first click to booked meeting • Manage paid search, paid social, SEO, content, email, and lifecycle channels • Allocate and adjust marketing budgets based on performance data • Improve sales handover through lead scoring, routing, follow-up, and pipeline processes • Own CRM, marketing automation, tracking, attribution, and reporting • Interview contractors, attend sales calls, review lost-deal notes, and visit customer job sites • Work alongside the sales team to improve customer conversations • Report to Madeline Crowley, VP of Marketing

🎯 Requirements

• Four or more years in growth or demand generation for a B2B software business • Evidence of having built a function, funnel, or channel from scratch • Ability to describe and explain testing experiments, including expectations, outcomes, and next steps • Established working relationship with a sales team • Understanding of a BDR's day and effective sales collaboration • Hands-on experience building pages, writing emails, and setting up marketing automation • Construction, trades, mining, field services, or other non-tech industry marketing experience is advantageous but not required • Previous experience carrying a sales number is advantageous but not required • Experience as the first or second marketing hire is advantageous but not required • Experience using AI to increase experimentation velocity is advantageous but not required

🏖️ Benefits

• Remote across Australia • Opportunity to visit contractors and observe product use on job sites • Small team environment • Collaboration with a supportive sales team • No take-home task in the application process • Response to every application within five business days