Senior Paid Social Manager

🔥 2 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 15%

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🗣️🇩🇪 German Required

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Logo of bedrop 🐝

bedrop 🐝

11 - 50 employees

Founded 2020

🛍️ eCommerce

🧘 Wellness

💄 Beauty

💰 Seed Round on 2022-02

eCommerce • Wellness • Beauty

bedrop 🐝 is a company specializing in natural bee products such as propolis, gelée royale, manuka honey, and bee venom. The company emphasizes high-quality and bio-certified offerings aimed at improving wellness and skincare. They also support bee conservation projects by using proceeds from sales to fund environmental initiatives.

📋 Description

• Plan, build and manage paid social campaigns across all levers — including creative, bidding, budgets and automation — working with six-figure budgets • Build full-funnel architecture and allocate budgets based on impact • Use cross-channel attribution as an attribution layer and make budget decisions based on ROAS and POAS • Analyze performance data and derive concrete, actionable recommendations • Own A/B tests and scaling strategies to measurably improve creatives • Provide data-driven feedback to the Creative Strategist • Brief design and content teams as well as external agencies • Share responsibility for tracking setup, including Pixel, CAPI and GA4, as well as product feeds and data quality

🎯 Requirements

• Minimum 5–6 years of experience in Paid Social, primarily with Meta Ads • Analytical, structured mindset and strong affinity for numbers • Experience working in a data-driven way and continuously optimizing campaigns • Strong communication skills and ability to work well in a team • Fluent German • Good English • Understanding of direct-response marketing (nice-to-have) • Experience with tracking and attribution tools, e.g., GA4 and Admetrics (nice-to-have) • Willingness to further develop Paid Social skills (nice-to-have)

🏖️ Benefits

• Long-term perspective at a fast-growing health/food scale-up • Collegial collaboration in a positive working environment • Flat hierarchies • Fair compensation • Company pension plan • Varied and interesting role • Scale-up atmosphere: work closely with a dynamic and highly motivated team • Opportunities to participate in cross-functional company development • Employee events (where possible) • Networking opportunities at various events, including with Judith Williams

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