Marketing Automation Specialist

January 31

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Bitrefill

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Live on crypto. Lightning fast.

Bitcoin • Lightning Network • Gift Cards • Mobile Recharges

11 - 50

💰 $7M Venture Round on 2021-04

Description

• Managing email and SMS campaigns, safeguarding deliverability and list health • Providing management with campaign insights and suggestions for improving overall performance • Experience in developing customer acquisition, retention, and cross-sell/up-sell direct marketing efforts • Analyzing A/B and multivariate results for campaign performance • Optimizing conversion rates, marketing automation, acquisition marketing, referral and loyalty marketing, retention marketing • Maintaining compliance with email and SMS legal requirements including TCPA, CAN-SPAM, GDPR, and CCPA • Orchestrating multi-channel communication flows, including emails and push notifications across multiple touchpoints • Successful project management and multi-tasking skills with the ability to hit and exceed deadlines required • Thriving in fast-paced team-oriented environments along with the capability to work independently • Working within a Project Management platform (i.e. Clickup) • A deep understanding and proven track record of managing email and SMS campaigns • Knowledge of customer LTV and how it contributes to channel optimization, KPIs, mix, and prioritization • Strong understanding of direct response/performance marketing metrics • Strong analytical, organizational, communication, and interpersonal skills • Data-driven with a clear understanding of data, analytics, metrics, and statistics • Minimum of 3 years of experience in performance email marketing • Hands-on experience with Customer.io, Sendgrid, Mailchimp, or any major email marketing platform • Experience with or understanding of web analytics (Google Analytics) • Basic working knowledge of Photoshop or Figma preferred • Experience working with data. Knowledge of pivot tables, advanced formulas, and visual data representation preferred. • Bachelor's degree in Marketing or Business preferred • Interest in bitcoin and crypto preferred (but not a requirement)

Requirements

• Freedom to work from anywhere • Competitive pay and compensation • 25 days of paid annual leave • Paid parental leave • Health and remote workspace allowances • Team retreats in Stockholm and a warmer location • Central office in Stockholm • Opportunity to learn and grow • Super-talented and passionate team • Awesome perks and benefits

Benefits

• Freedom to work from anywhere • Competitive pay and compensation • 25 days of paid annual leave • Paid parental leave • Health and remote workspace allowances • Team retreats in Stockholm and a warmer location • Central office in Stockholm • Opportunity to learn and grow • Super-talented and passionate team • Awesome perks and benefits