Senior Product Manager, Identification

April 18

Bluecore

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Intelligently connect casual shoppers to the products that transform them into lifetime customers.

Email Marketing • Marketing Automation • eCommerce Retention • Personalization • Audiences

201 - 500

Description

• Own the full product life cycle of the new product line including requirements gathering, story writing & functional spec’ing, maintaining the backlog, prioritization, and roadmap, Guiding design team and engineering- Go-to-market- Enhancement, etc. • Serve as an SME for Email and Lifecycle Marketing, with a specific focus on building and developing ID products that increase addressability, 1P ID, and reach. Unifying customer needs with market trends and profitability to define product vision and strategy • Work with cross-functional teams, including Sales, Customer Success, Engineering, and Product Marketing to support bringing products to market and drive adoption • Work closely with Product Marketing to leverage product feedback, analyze industry trends, and synthesize product requests into roadmap planning • Analyze and track competitive threats and trends within the industry and provide strategic evaluation for key competitors • Creativity and independence are encouraged – with personal leadership on owned projects

Requirements

• Bachelor’s degree in Business, Engineering, Computer Science or equivalent • Extensive experience building MarTech products with a specific focus on Lifecycle Marketing and Identification; knowledge of Javascript and hands-on experience with Analytics is a big plus • 5+ years of Product Management experience preferentially with SaaS products and/ or B2B Products • Alternatively, 7+ years in CDP, Identity resolution, general retail marketing, e-commerce, digital marketing, ad tech, data or data product monetization • Strong strategic thinking and market thinking skills • Ability to adapt and deliver in fast-moving environment • Possess a natural empathy for the users • Self-starter who is comfortable working with ambiguity • Excellent interpersonal, communication, and collaboration skills

Benefits

• Salary Range: $170k to $190K • Equity, perks & benefits • Development opportunities at Bluecore