Sr. Field Marketing and Events Marketing Manager
April 25
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Description
• We are seeking a highly skilled and experienced Field Marketing and Events Marketing Manager to join our dynamic team. This role requires a deep understanding of enterprise sales and account-based marketing strategies. The successful candidate will work closely with go-to-market leaders to build and accelerate pipeline development for targeted accounts, leveraging their knowledge of the CPG/Retail markets. • Develop and implement innovative field marketing and event strategies that align with company goals and sales objectives. • Collaborate with sales teams to identify key accounts and tailor marketing efforts to drive engagement and pipeline growth. • Support agency relationships to ensure the delivery of high-quality marketing materials and event experiences. • Oversee all aspects of event planning and execution, including budget management, vendor negotiations, and logistical coordination. • Ensure meticulous attention to detail in all aspects of project management, from initial planning to post-event analysis. • Regularly report on marketing campaign results, providing insights and recommendations to enhance future performance.
Requirements
• A minimum of 7-10 years of experience in field marketing and event management, preferably in the enterprise software industry or ad agencies • Bachelor's degree in Marketing, Business Administration, or a related field • Proven track record of developing and executing successful marketing campaigns and events • Strong understanding of enterprise sales processes and account-based marketing techniques • Exceptional project management skills with the ability to handle multiple projects simultaneously • Excellent communication and collaboration skills, with experience in partnering with sales teams and external agencies • Familiarity with CPG/Retail markets and the ability to adapt strategies to meet industry-specific needs • Proficiency in marketing analytics and performance measurement tools
Benefits
• Highly competitive pay, benefits, and early stage stock options • Unlimited PTO • Work from home benefits including flex WFH hours and home office set-up reimbursement • Monthly cell phone, internet, and gym/fitness reimbursement • Comprehensive health, dental, vision, and life insurance benefits • 401K plan, FSA, and HSA programs • Long-term and short-term disability
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