Area Sales Manager

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ESA - Electronic Security Association

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 1948

🔐 Security

📋 Compliance

Security • Compliance • Advocacy

ESA - Electronic Security Association is the largest trade association in the United States representing the electronic security and life safety industry. Founded in 1948, the association consists of member companies that install, integrate, and monitor intrusion, fire detection, video surveillance, and electronic access control systems for a wide range of clients, including commercial, residential, industrial, and governmental sectors. ESA provides technical and management training, government advocacy, and delivers information, advice, tools, and services that help member businesses grow and succeed. With over 500,000 industry professionals employed by its members, ESA serves over 34 million residential and commercial customers. The association is also actively involved in advocating for school security improvements at federal and state levels.

📋 Description

• Manage, retain and grow revenue across a defined field sales territory • Build long-term relationships with security installers, systems integrators, electrical contractors and trade partners • Serve as trusted advisor and primary point of contact for assigned customer accounts • Conduct regular face-to-face customer visits • Identify, prospect and onboard new B2B customers • Win business from competitors by communicating ADI’s value proposition, service model and product range • Increase share of wallet through consultative, solution-focused selling • Plan and execute supplier-led and branch-supported sales campaigns • Convert campaign activity into qualified pipeline and measurable revenue growth • Track opportunities, forecasts and reporting via CRM • Deliver against sales targets, KPIs and growth plans • Attend trade counters, roadshows, exhibitions, installer days and industry events • Deliver product demonstrations and technical presentations • Represent ADI as a local expert in security, AV and low-voltage technologies • Develop knowledge of ADI and Resideo product portfolios, solutions and services • Monitor market trends, competitor activity and emerging technologies • Participate in technical, sales and product training • Provide forecasting and demand insight to support SIOP

🎯 Requirements

• Awareness of the Irish Security market • Experience within electronic security, electrical wholesale, AV, fire, CCTV or trade distribution • Proven experience in field sales, territory management or B2B account management • Strong communication, negotiation and relationship-building skills • Proactive, well-organised approach with ability to manage territory autonomously • Confidence working in a target-driven, customer-facing environment • Full UK driving license • Flexibility to travel across Dorset and the South Coast • Understanding of sales fundamentals, pipeline management and account development • Ability to influence customers and internal stakeholders • Commercial mindset, including pricing, margin and deal structuring • Strong closing and customer engagement skills • Initiative, resilience and solution-oriented approach

🏖️ Benefits

• Competitive base salary plus car allowance or company car • Market-leading sales incentive scheme • Opportunity to build a long-term career within a global, industry-leading organisation • Comprehensive product, technical and sales training • Supportive, collaborative culture focused on performance, innovation and customer excellence