Senior Meta Ads Specialist – Healthcare Lead Generation

🔥 11 minutes ago

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Huzzle.com

WebsiteLinkedInAll Job Openings

51 - 200 employees

🎯 Recruiter

👥 HR Tech

☁️ SaaS

💰 $1.8M Pre Seed Round - Huzzle on 2024-04

Recruitment • HR Tech • SaaS

Huzzle. com is an AI-native hiring platform that connects companies with pre-vetted, remote talent—especially sales and go-to-market roles—through a streamlined sourcing, interviewing, hiring, and payroll workflow. The platform uses AI-driven candidate search and automated interviews (with expert review) to surface high-quality candidates quickly, then handles contracts, onboarding, and cross-border payroll and compliance so employers can hire globally in days. It also offers a candidate-facing experience that matches applicants to remote roles after a single 20-minute interview and provides a curated talent marketplace.

📋 Description

• Own the end-to-end performance of Meta (Facebook/Instagram) campaigns, including structure, optimization, and scaling across all dental client accounts. • Manage and fix complex conversion tracking setups, including Pixel, CAPI, GTM, server-side tracking, and custom/offline events. • Navigate and implement workarounds for healthcare-restricted categories where standard Meta optimization is limited. • Monitor account health daily, acting immediately on fluctuations in spend, CPL, or lead quality. • Lead client communication for UK-based practice owners via WhatsApp, Google Meet, and detailed Loom performance walkthroughs. • Coordinate lead flow with the internal appointment-setting team to ensure a consistent pipeline for qualification. • Maintain rigorous documentation of tracking configurations and account decisions to ensure a scalable, maintainable system. • Flag performance issues early and escalate to the founder only when accompanied by a clear, recommended fix.

🎯 Requirements

• 3+ years of hands-on experience in Meta media buying (Facebook/Instagram) with a proven track record of hitting CPL/CPA targets in an agency setting. • Deep experience with Stape, GTM, server-side CAPI, and diagnosing broken tracking setups. • Proven experience in restricted or regulated categories such as Healthcare, Finance, or Insurance. • Exceptional spoken and written English, with confidence leading performance calls and explaining complex data to UK business owners. • High-ticket lead generation experience beyond basic e-commerce prospecting. • South Africa-based with a reliable remote setup, including backup power and high-speed internet, to manage UK business hours (GMT). • Proactive, ownership-focused mindset. • Nice to have: Experience with GoHighLevel or similar CRM and automation platforms. • Nice to have: Strong instincts for creative and audience testing methodologies. • Nice to have: Proficiency in Looker Studio for advanced performance reporting. • Nice to have: Experience scaling agencies from small client bases to high-volume retainers.

🏖️ Benefits

• Competitive salary • Fully remote work environment • Career growth into a Head of Paid Acquisition role as the agency scales • Long-term stability in a highly profitable, specialized niche • High level of autonomy and a seat at the core of the business delivery team