Business Development Manager – International Ecommerce, Trade

🕒 September 26

🇲🇾 Malaysia – Remote

💵 RM72k - RM96k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Business Development (BDR)

👻 Ghost score 20%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Open for 46 days.
• Jobs at this company usually fill in 21 days.

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Lifely

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

👥 B2C

eCommerce • B2C

Lifely is a direct-to-consumer furniture brand and Shopify-based online store that sells beds, sleeper sofas and kid-friendly mattresses/sofa-beds. The site emphasizes DTC offers like a 30-day trial, express shipping, a 365-day warranty, multi-country storefronts and promotional sales, positioning it as an online retailer of home furnishings.

📋 Description

• Build the international growth plan across priority countries, customer segments, and commercial channels. • Develop B2B and trade revenue through retailers, distributors, designers, property partners, marketplaces, and commercial procurement. • Own opportunities end to end: research, targeted origination, business case, negotiation, pilot, launch, and revenue conversion. • Create commercial cases covering demand, pricing, margin, inventory, fulfilment, returns, compliance, risk, and implementation. • Lead proposals, negotiations, pilot agreements, and internal decision papers. • Lead cross-functional execution with Ecommerce, Marketing, Product, Supply, Finance, and Operations. • Set priorities and hold internal owners, agencies, partners, and future team members accountable for delivery. • Build pipeline, revenue, and margin forecasts with clear stages, decision gates, and ownership. • Report on assumptions, blockers, risks, performance, and required changes. • Deliver a focused country and channel plan, qualified B2B and trade pipeline, signed pilots or commercial agreements, new-market or channel revenue, and measurable gross margin.

🎯 Requirements

• Five or more years in business development, commercial growth, partnerships, trade, channel development, or market expansion. • Proven B2B or trade results, including deals personally progressed through negotiation to revenue. • Experience scaling ecommerce or consumer products across more than one country. • Experience launching or expanding a market, sales channel, distributor, retailer, marketplace, or trade partnership. • Ability to build commercial cases covering revenue, margin, cost, risk, and operational feasibility. • Strong negotiation, proposal writing, stakeholder management, and executive communication. • Hands-on experience with CRM or pipeline systems, including building reliable pipeline processes and forecasts. • Hands-on experience using spreadsheets for commercial planning. • Practical understanding of cross-border operations, including duties, taxes, landed costs, compliance, logistics, warehousing, inventory, fulfilment, returns, pricing, margin, forecasts, and launch plans. • Clear, direct, transparent communication with strong working English. • Reliable Australian business-hour overlap from the Philippines. • Experience across Australia, the United States, Asia, or Southeast Asia is a strong plus. • Furniture, home, consumer goods, retail, wholesale, property, distribution, marketplace, or trade-channel experience is a strong plus. • Understanding of Shopify economics is a strong plus. • Practical use of AI for research, commercial modelling, proposals, and workflow improvement is a strong plus.

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