Social Media Manager and Content Creator

March 19

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Napster

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110M+ songs. Lossless Audio. Music Videos. Now streaming on Napster. 🎶 Music From Every Angle 🎶

premium music streaming • Music • Music Tech • Music Technology • Music Streaming

201 - 500

💰 Venture Round on 2022-05

Description

• Develop social media campaigns tailored to each social media channel that supports the company’s larger marketing and brand initiatives. • Utilize data to measure the performance of all content and social media advertising expressed through retention and acquisition. • Collaborate with the editorial team to create and launch targeted seasonal and artist based release campaigns. • Develop and launch marketing plans for major product releases and artists campaigns. • Define KPIs and KRAs for social media campaigns • Engage with customers and followers • Use social media marketing tools such as Buffer and Hootsuite • Monitor SEO and web traffic metrics • Establish strong relationships with social media influencers to launch partner programs that drive awareness and acquisition. • Follow all social media trends • Communicate effectively to all stakeholders including senior management and content developers • Develop brand guidelines for social media content

Requirements

• 5+ years managing brand campaigns on social media • 5+ years of communications and/or marketing experience (preferably in tech, entertainment, music industry) • Exceptional written and visual communication skills • Strong understanding of media, technology and consumer services • Ability to cultivate and build strong relationships with new and existing partners and industry counterparts • Skilled at crafting content that tells a story in Napster's voice and connects with the intended audience • Solid cross-functional leadership skills with the ability to build consensus among teams (executive leadership, product, engineering, marketing, finance) • Strong strategic presentation, communication, and interpersonal skills. • Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Discord, Pinterest, etc. • Knowledge of industry leading CRM tools. • Experience building and managing Discord servers and communities a strong plus • Conceive and produce compelling content for social media and marketing channels. • Organized and able to multitask • Bachelor’s required (master’s preferred) in marketing, digital marketing, internet marketing or related field • Multimedia production skills: video, photo editing. • Strong copywriting skills, ideally having written articles, copy for large audiences.

Benefits

• Competitive base salary and stock options • Unlimited PTO • Healthcare, dental and vision plans for individuals and families