OnBuy
OnBuy is the fourth largest marketplace in the UK.
Online Marketplace • eCommerce • Retail • Online Sales
51 - 200
💰 Debt Financing on 2021-07
Head of Email Marketing
March 19
OnBuy
OnBuy is the fourth largest marketplace in the UK.
Online Marketplace • eCommerce • Retail • Online Sales
51 - 200
💰 Debt Financing on 2021-07
Description
• At the forefront of our mission, with a vast customer database, we're strategically poised to accelerate our CRM and email marketing strategies, aiming for significant growth in activation, retention, and loyalty. • This position is about being deeply involved in shaping and executing our email and CRM marketing strategy. • We need a Head of Email Marketing who embodies leadership through action, strategy, and technical insight.
Requirements
• A strategic executor with the capability to visualise and implement high-impact marketing strategies. • Expertise in utilising data analytics for strategic decision-making and operational improvements. • Comprehensive experience with CRM and email marketing platforms, particularly Epsilon or Salesforce, to deliver personalised, effective marketing campaigns. • A strong track record in creating dynamic marketing funnels, optimising content for engagement and conversion, and developing compelling product strategies. • Proficiency in implementing basket recovery, re-marketing, personalisation strategies, push notifications, and loyalty programs to foster deep customer loyalty and increase sales. • Exceptional analytical skills to derive actionable insights from complex datasets. • A strategic thinker who’s also a doer, able to conceptualise and execute.
Benefits
• Salary range £50,000 - £60,000 per annum, depending on experience • Company equity
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