Banking & Wealth Product Marketing Lead

March 15

Plaid

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Our mission is to unlock financial freedom for everyone. Join us!

501 - 1000

Description

• Drive ideation, research, and testing for new products • Launch products to broad awareness among target customer personas • Draft growth and get well plans to drive adoption • Translate market insights into product plans • Guide product development, working with customers and partners • Craft positioning and narratives for go-to-market strategies

Requirements

• 8+ years in product marketing or marketing roles • 3-5+ years in banking or wealth management • Deep understanding of B2B economics • Highly analytical and comfortable working with data • Thoughtful strategic thinker with a bias for action • Nice to have: Product management, MBA, consulting experience

Benefits

• Salary range between $154,440 and $250,560 per year • Additional compensation in the form(s) of equity and/or commission • Comprehensive benefits plan including medical, dental, vision, and 401(k)