Head of Social Media

April 18

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Re:Build Manufacturing

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Rekindling American Industry

501 - 1000

Description

• Be an idea machine. Understand our brand ethos deeply and work with the marketing org to try out ideas and concepts that break through and build awareness. Embrace a test, learn, and optimize model to keep a flywheel of content running. • Work cross functionally to develop the social media calendar and manage production with partners. • Develop and execute comprehensive social media strategies aligned with our overall brand and marketing objectives. • Lead the creation of engaging and compelling social media content, including posts, videos, graphics, and other multimedia assets. • Build and manage actionable reporting regularly. Tie reporting to business goals. • Oversee social, community and influencer for the brand, as well as a team that manages each. • Manage and grow the brand's social media communities, engaging with followers, responding to comments and messages, and fostering meaningful conversations. • Implement community management best practices and guidelines. • Identify and cultivate relationships with influencers and brand ambassadors to amplify brand reach and engagement. • Collaborate with influencers on sponsored content, partnerships, and campaigns.

Requirements

• 10+ years' experience • Proven experience as a Head of Social Media or in a similar role, with a strong track record of developing and executing successful social media strategies. • In-depth knowledge of social media platforms, best practices, algorithms, and trends. • Experience with social media management tools, analytics platforms, and paid social advertising. • Strong content creation and storytelling skills, with proficiency in multimedia content creation tools. • Excellent communication, interpersonal, and collaboration skills. • Data-driven mindset with the ability to analyze metrics, derive insights, and make data-driven decisions. • Leadership and team management experience, with the ability to inspire and motivate a social media team. • Must love cars! You'll be thinking about cars all day every day, and it's the most fun when you love cars.

Benefits

• 11 paid holidays • Generous Accrued Time Off increasing with years of service • Generous paid sick time • Annual day of service