Marketing Strategist

April 2

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RSI Security

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Compliance & Cybersecurity Provider | Rethinking Your Cybersecurity

Managed Security Services • Compliance & Advisory Services • Managed IT Compliance • IT Security Solutions • Compliance & Audit Web Portal

51 - 200

Description

• Marketing ROI & budget management • Oversee and manage all marketing content, including email, social media, and PPC • Manage external marketing strategy and communications • Blog Management oversight • Article topic planning • Oversee blog process and writing Editorial Pipeline and ensure 40+ published articles monthly • Design and maintain marketing materials, brochures, advertisements • Manage all social media platforms • Assess current demand for products and services • Partner with the Sales team on critical Marketing scorecard items • Manage 3 or more marketing agencies and vendors • Ensure a seamless lead generation and nurturing process through effective marketing and promotional tactics • Branding & brand identity • Marketing processes & recurring task management • Team supervision and management of the team’s accountabilities • Effectively communicate with writers, editors, designers, and Marketing Manager to implement marketing initiatives with WordPress and other technology platforms mentioned below • SalesForce sync checking and reporting • Create and manage SalesForce campaigns and service picklists • Make necessary updates to Pardot forms and automated emails • Other duties as assigned

Requirements

• 1-3 years of experience with content marketing to include email and social media outlets • 1-3 years minimum experience in digital marketing experience for IT or Cyber Security professional service providers • 1-3 years of experience with tradeshow and conference coordination • Proven experience with marketing strategic planning based on sales goals • Proven experience with date and metric reporting • Bachelor’s degree is marketing related subject or equivalent working experience • Expert knowledge of Google Suite (Drive, Docs, Sheets, Forms) • Expert knowledge of Google Analytics • Knowledge of Salesforce, Adobe Suite, and Outreach • Exceptional written and verbal communication skills • Empathetic, enthusiastic and effective communicator with strong rapport building skills • Ability to take ownership of the overall company strategic plan and implement across departments • High degree of flexibility with the ability to work in a small, fast-paced environment • Thorough and detail-oriented, organized, with excellent time management skills • Ability to quickly learn, understand, and evaluate current and new tools • Self-starter who can work independently with a proactive attitude

Benefits

• Unlimited flex vacation • 10 paid holidays • Paid parental leave • 401k 100% match • Medical, Dental, and Vision plans • FSA • Short term disability and more!