Web3 Marketing Director

March 20

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Serotonin

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the marketing and product studio for web3

digital assets • brand • product • partnerships • technology

11 - 50

Description

• Manage 4-6 client relationships for Serotonin, working across clients and with internal client teams to deliver high quality marketing strategy, campaigns, and results • Collaborate with the client team to define key marketing objectives, establish KPIs, and develop strategic marketing plans aligned with long term business goals. • Build a relationship with key client stakeholders and take on ultimate responsibility for the health of the client relationship • Get hands on with clients, taking on ad hoc projects to meet expectations • Collaborate and manage cross functionally across PR, Content, Marketing, Growth, Event teams. • Be a true partner & take ownership of the client's brand, making decisions that are best for the client and their success • Be able to appropriately adapt the clients’ messaging and strategy to a constantly changing ecosystem • Manage the clients’ marketing budget effectively, ensuring optimal allocation of resources to achieve desired outcomes. • Oversee Public Relations efforts and ensure consistent execution / alignment with key messaging • Oversee content & social strategy and development • Oversee growth campaigns, paid and owned media • Ensure accounts are effectively staffed and client deliverables are consistently met • Monitor and report to Serotonin & client on the performance of marketing campaigns, using data and analytics to drive continuous improvement and optimize ROI • Represent Serotonin at industry events, conferences, and networking opportunities to enhance our visibility and reputation within the market • Stay informed about emerging trends, technologies, and best practices in marketing, and integrate relevant insights into our strategies and processes.

Requirements

• 7-10+ years experience as a Marketing Director or similar role • Experience working in or using crypto / blockchain. • (Bonus: Experience working in an agency environment) • Strong strategic thinking and analytical skills, with the ability to translate insights into actionable plans • Experience working with emergent technology brands and businesses • Exceptional and excellent communication skills, both written and spoken • A proven track record of successful campaigns and announcements with examples

Benefits

• Competitive Salary • Health Insurance (US Based) • 401(k) - (US Only) • Remote work environment • Maternity/Paternity leave