Head of Agency Partnerships

🕒 March 10

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Vidmob

201 - 500 employees

🤖 Artificial Intelligence

Advertising • Artificial Intelligence • Analytics

Vidmob is a company specializing in creative data analytics, offering robust tools and solutions to brand teams, creative teams, media teams, and agencies. The company leverages over 40 proprietary AI models and analyzes trillions of creative elements to improve creative and media decisions. Vidmob provides services like creative scoring, creative analytics, and exports, along with Diversity Measurement and GenAI integration. It partners with major ad platforms to enhance creative effectiveness and media ROI, helping brands to achieve better performance metrics such as increased Click-Through Rates and View-Through Rates. Vidmob is recognized by several prestigious awards for innovation and creativity in advertising and media.

📋 Description

• Develop and implement a comprehensive agency partnership strategy that directly drives pipeline and revenue growth and aligns with company business objectives, with specific focus on bridging the gap between media and creative teams. • Act as the connective tissue for all things agency strategy and execution: Bridge the gap between leadership, sales, and cross-functional teams to ensure a unified internal voice and a seamless transition from high-level vision to daily operational success. • Partner closely with business development sellers to develop and execute account-base plans, growth strategies, creating coordinated approaches that maximize revenue opportunities across holding company networks • Identify, cultivate and maintain relationships across multiple layers within a HoldCo, including: • Senior HoldCo leaders across the industry; represent Vidmob at industry events and conferences to build awareness and attract new partners. • Key agency partners with clear accountability for influencing partner adoption, utilization, and commercial outcomes that impact Vidmob’s bottom line • Help agencies develop integrated solutions that bring together media and creative services, demonstrating measurable improvements in effectiveness and ROI that justify continued and expanded investment • Drive concrete business actions from agency partners: secure committed revenue targets, increase product adoption rates, expand client footprint, and ensure partners actively promote and integrate Vidmob solutions into their service offerings • Provide strategic leadership and support to agency partners, tracking engagement metrics and ensuring partnerships translate to quantifiable business results to ensure their success in integrating and promoting VidMob solutions to their clients. • Collaborate with the sales and marketing teams, as well as executive leadership, to develop and execute joint go-to-market strategies with agency partners • Work closely with internal stakeholders to ensure partnership programs support our product roadmap while meeting partner needs in ways that accelerate revenue • Define, track and optimize partnership KPIs, and use these insights to optimize the partnerships program

🎯 Requirements

• Minimum of 10 years of experience in partnership development, channel management, or business development within the advertising industry, with proven ability to drive revenue through agency partnerships • Demonstrated experience navigating complex contract negotiations and partnership agreements, including the ability to work cross-functionally with legal and finance teams to structure deals that balance partner needs with business objectives • Familiarity with technical integration models (API, MCP etc) with an understanding of how agencies evaluate build vs. buy decisions—enabling credible conversations with both technical and strategic stakeholders at partner organizations • Strong ability to influence partner behavior and secure commitments that drive business results—not just maintain relationships, but activate partners to take specific commercial actions • A deep understanding of the challenges and opportunities in bridging the gap between media and creative teams • Proven track record of building successful agency partnerships that deliver measurable revenue growth • Strong interpersonal and communication skills, as well as the ability to engage with C-suite executives at partner agencies to negotiate terms and close strategic deals • Analytical mindset with experience establishing partnership metrics, tracking performance against revenue targets, and using data to drive accountability and optimization.

🏖️ Benefits

• Offers Equity • $55K – $60K Bonus

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