Shopper Marketing Manager

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🕒 July 22

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Zespri International

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2000

📦 Logistics

📣 Marketing

💼 Consulting

Logistics • Marketing • Consulting

Zespri International is a global leader in the marketing and distribution of kiwifruit. They offer a variety of kiwifruit products, including the popular SunGold and Green varieties, and emphasize nutrition, sustainability, and recipe inspiration for consumers. Zespri also engages with their community through exclusive offers and updates about their products and health benefits.

📋 Description

• Develop and deliver the annual shopper marketing strategy and plan for Australia • Lead category and shopper marketing initiatives informed by shopper insights and research • Drive in-store programs including merchandising, instore media, and POS development and execution • Support joint business planning and customer presentations for retailers and wholesalers • Manage budgets, including raising purchase orders in SAP • Partner cross-functionally with Sales, Marketing, Supply Chain, and external agencies to deliver integrated outcomes

🎯 Requirements

• 6+ years’ experience in FMCG marketing, sales, or category roles • Passion for shopper marketing • Strong capability in category thinking, shopper insights, and in-store execution • Experience influencing and presenting to internal and external stakeholders, including major supermarkets • Confidence working independently and proactively in a fully remote environment • Ability to collaborate with cross-functional stakeholders and a manager based outside Australia • Strong analytical skills and ability to translate data into clear insights • Preferred experience using shopper panel data • Tertiary qualifications in business, marketing, or a related discipline (preferred) • Experience in fresh produce is beneficial but not essential

🏖️ Benefits

• Competitive overall remuneration package • Short-Term Incentive scheme opportunity • FlexWELL flexible work ethos • Fully remote, work from home position • Additional paid annual leave day per year (Zespri Day) • Two additional paid leave days for mental, physical, emotional, and social wellbeing (Boost Days) • Global Life and Permanent Disability Insurance