Freelance MarTech Solutions Architect – Tealium Experience

🕒 June 16

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Apply Digital

501 - 1000 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Apply Digital is a digital transformation partner that helps businesses drive impact through strategy, products, platforms, commerce, and innovation. The company specializes in business transformation strategy, R&D through their Lab, and offers various services including strategy and research, experience design, tech advisory, engineering, data intelligence, and managed services. Apply Digital has worked with major clients such as Kraft Heinz and Games Workshop, focusing on strengthening digital experiences and commerce platforms across multiple countries. With a global presence, Apply Digital emphasizes the value of diversity and cultural differences within its team to deliver exceptional client outcomes.

📋 Description

• Lead discovery workshops to understand client objectives, existing systems, data flows, and constraints. • Define target-state architecture for CRM, CDP, and marketing automation, including integration patterns, governance, and scalability considerations. • Translate business problems into technical solution options, with clear trade-offs, effort estimates, and risks. • Guide implementations end-to-end, from documentation and planning through detailed requirements and support for build. • Produce high-quality technical artifacts including architecture diagrams, data flow maps, event and identity models, and implementation roadmaps. • Write clear technical requirements for engineers, partnering with technical project management to scope, sequence, and deliver work. • Partner with client stakeholders to drive decisions and keep delivery aligned to outcomes, timelines, and dependencies. • Architect and support integrations across the MarTech stack, including CDPs, marketing automation platforms, analytics, attribution, and enrichment tools. • Design data schemas and event tracking plans that support lifecycle use cases and analytics needs. • Support ETL and reverse ETL patterns to activate data into downstream destinations. • Ensure solutions account for omnichannel transactional and marketing messaging, customer journeys, user states, and event-driven automation.

🎯 Requirements

• 5+ years of software development experience. • 5+ years of experience integrating third-party tools, including involvement in planning and developing ETL solutions. • 2+ years of hands-on experience with CDPs, specifically Mixpanel or Tealium. • 2+ years of experience working directly with clients or key stakeholders. • Demonstrated experience designing and architecting a CDP and/or marketing automation integration, and ability to walk through the full implementation lifecycle. • Experience working with APIs and at least one of the following: Mobile SDKs, HTML, CSS, JavaScript. • Experience with cloud platforms such as AWS (EC2, S3, Lambda, Redshift), GCP, Heroku, or iPaaS tools.

🏖️ Benefits

• Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact. • An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe. • AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.

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