Customer Marketing Manager

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Constellation Brands

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1945

🍽️ Food & Beverage

👥 B2C

🛒 Retail

Food & Beverage • B2C • Retail

Constellation Brands is a leading international producer and marketer of beer, wine, and spirits with operations in the U. S. , Mexico, New Zealand, and Italy. The company manages and markets iconic imported beer brands such as Corona, Modelo Especial, Pacifico, and Victoria; notable wine brands like The Prisoner Wine Company and Robert Mondavi Winery; and craft spirits including Casa Noble Tequila and High West Whiskey. Constellation Brands holds the brand license for Corona and Modelo in the U. S. to import, market, and sell exclusively and perpetually, aiming towards the premium segment in its product range.

📋 Description

• Develop assets tailored to the Australian and New Zealand markets with international brand teams • Execute the annual activation calendar aligned to in-store promotions • Manage local brand assets, tasting notes, award submissions, and events • Manage local brands, including annual brand planning and through-the-line marketing plans • Support the Fine Wine Manager with sales collateral • Manage the direct-to-consumer website and emails • Develop localized brand strategies and customer activation plans with Global Brand teams, the Australian Account team, and the New Zealand distributor • Balance point-of-purchase conversion objectives with long-term brand-building efforts

🎯 Requirements

• Degree in marketing or similar • Demonstrated experience delivering below-the-line activation and customer-led initiatives • Experience managing agencies across POS, design, and activation development • Lateral and creative approach • Strong commitment to achieving results within specified timeframes • Ability to work collaboratively and achieve results in a cross-functional team environment • Positive, proactive, can-do attitude • High personal and professional work standards • Strong communication skills • Ability to manage multiple projects and meet deadlines • Current right to work in Australia through a work visa or citizenship/passport

🏖️ Benefits

• Generous product allowance • Birthday leave • Purchased Flexability Leave • Generous wellness subsidy • Training and development opportunities