Field Marketing and Events Manager

February 21

Nightfall AI

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Discover, classify, and protect your sensitive data.

11 - 50

💰 $40M Series B on 2022-08

Description

• Develop and implement comprehensive field marketing plans aligned with overarching business objectives, targeting specific geographic regions and market segments. • Collaborate with sales, product marketing, and other internal teams to ensure alignment of field marketing strategies with sales goals and product positioning. • Identify and prioritize key industry events, conferences, and tradeshows to participate in or sponsor, leveraging opportunities to showcase our cybersecurity solutions and engage with potential customers. • Manage end-to-end event logistics, including venue selection, vendor management, budgeting, and on-site coordination, to deliver high-quality and impactful experiences for attendees. • Create compelling event marketing materials, including presentations, collateral, and promotional items, to effectively communicate our value proposition and drive attendee engagement. • Utilize data-driven insights and analytics to measure the effectiveness of field marketing activities and events, optimizing strategies for maximum ROI and lead generation. • Act as a brand ambassador and spokesperson at events, representing the company professionally and enthusiastically to drive interest and foster relationships with prospects and customers.

Requirements

• Bachelor's degree in marketing, business administration, or a related field; MBA or equivalent preferred. • Proven experience with 5+ years of experience in field marketing, event management, or related roles within the technology industry, with a strong preference for candidates with cybersecurity expertise. • Technical background and understanding of cybersecurity concepts, products, and solutions highly desirable. • Demonstrated success in developing and executing field marketing strategies that drive lead generation, pipeline growth, and revenue attainment. • Exceptional project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment. • Strong interpersonal and communication skills, with the ability to collaborate effectively with diverse teams and stakeholders at all levels of the organization. • Willingness to travel as needed to attend events, conferences, and meetings.

Benefits

• Competitive salary and benefits package. • Opportunities for career growth and development. • A culture that values innovation, collaboration, and excellence. • Make a meaningful impact by helping organizations protect their sensitive data with our Enterprise DLP solutions.