Head of Product Marketing

March 10

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Peach

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Improving lives by giving every lender the power to innovate.

saas

11 - 50

💰 $20M Series A on 2021-09

Description

• Market intelligence—help define and understand who our buyers are, what they care about, and what they need to make informed critical technology decisions • Understand the competitive landscape—be an expert on our competition, what they do and can’t do, how they position/sell themselves, and where they’re trying to go • Collaborate with product, sales, partnerships, and customer success to develop product positioning and messaging that clearly differentiates Peach’s solution in a way that resonates with our target buyer personas • Create compelling content and marketing collateral to increase awareness and adoption of our solutions • Support the sales and partnership team; educate them about the problems we solve for our buyers and other constituents of our solution; train them how to position our solutions for different audiences; enable them with content and tools to be successful

Requirements

• 8+ years of B2B SaaS product marketing experience with meaningful understanding of banking, lending, or payments ecosystem • Demonstrated success developing go-to-market strategy and product positioning for complex enterprise technical product in financial services • A near immediate understanding of what Peach does today in the consumer/business lending and credit card space and a working hypothesis how Peach creates value for lenders/issuers (and other constituents) - with an urgency to dig deep into the details and prove, disprove or refine that thesis • Collaborative team player who can extract insights and ideas from others, shape opinions, who knows when to lead and when to influence • Part detective, part storyteller who can synthesize insights and distill complex technical capabilities into clear, cohesive solutions

Benefits

• $150,000 - $230,000 a year • Work remotely anywhere in the US • Full benefits, including healthcare, parking and/or commuter benefit, gym membership, and more • Collegial work environment