Paid Advertising Account Manager

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of paid marketing services within an assigned book of business • Manage paid campaigns across varied clients, including daily optimizations and high-level strategy changes • Analyze campaign performance and client source-of-truth data to provide interpretations and action plans • Act as the main point of contact for cross-channel digital marketing campaigns • Manage and direct internal client teams, provide feedback, and help solve problems • Lead weekly and monthly reporting calls • Evaluate and educate clients on service expansion opportunities • Facilitate cross-channel collaboration and integration • Track account deliverables through Slack, Asana, or deliverable trackers to ensure timely delivery • Participate in weekly department scrums and training sessions • Improve campaign performance against client goals • Maintain communication with internal agency teams and assigned clients • Help develop department training materials • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem

🎯 Requirements

• 3–4 years of digital marketing experience, including 1–2 years in an agency setting • Minimum 2 years of hands-on experience with Search Engine Marketing • Experience with Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, and Bing Ads • Experience with bid optimization, keyword research, and ad copy development • Significant campaign management experience in one or more additional campaign types • Minimum 2 years of hands-on experience with Meta ads direct response campaigns • Minimum 1 year of experience discussing cross-channel strategy and performance in an in-house or client-facing role • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Strong understanding of full-funnel marketing and paid media’s place in the funnel • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated with a strong desire to succeed • Excellent interpersonal skills • Confidence with client-facing presentations and communication • Strong work ethic and ability to learn quickly and independently • Interest in a long-lasting relationship with a growing company