Senior Field Marketing Manager

April 21

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Quartzy

The world’s leading lab management platform. Streamline communication, consolidate ordering, and track inventory.

Lab Management • Lab Organization • Order Tracking • Inventory Tracking • Lab Purchasing

51 - 200

💰 $5M Venture Round on 2019-12

Description

• Develop and execute field marketing strategies to align with Quartzy’s growth goals • Deliver integrated marketing programs to drive pipeline growth and customer loyalty with customer and prospect organizations. Programs include Quartzy-led events, regional sponsorships, executive events, hands-on workshops and more to showcase customer success and demonstrate the value of Quartzy to support new customer acquisition and expansion • Own agenda, content creation, promotional materials and speaker acquisition for events • Understand regional and industry market trends and adjust event strategy accordingly • Collaborate with cross-functional teams for seamless event execution • Cross-collaborate with other marketing channels – partner marketing, online, social, press, customer references and others to integrate field programs into customer buyer’s journey • Implement lead generation tactics to measure the success of activities in terms of how many potential customers were attracted • Analyze event data (pre/post) to measure opportunities and tailor strategies for different audience segments • Manage relationships with key stakeholders, including customers, partners, and industry influencers • Stay informed about industry best practices and continuously improve strategies based on feedback • Leverage Hubspot for process optimization and results tracking • Budget management, expense monitoring, and reporting on field marketing activities • Pitch in on other areas of marketing, as needed

Requirements

• 5+ years of experience in field/event marketing • Life Science and or Biotech industry experience a huge plus • Salesforce and Outreach application knowledge is strongly preferred for this role • Strong attention to detail with excellent verbal and written communication skills • Willing to roll up your sleeves - we’re still a startup, and everyone pitches in to get the job done • Ability to navigate through ambiguity - you will know where we need to go, but recognize it won’t always be a straight path to get there • Willingness and ability to travel to events - we estimate you’ll be traveling ~60%-70% of the time

Benefits

• Great Culture - Participate in our fun events like speaker series, virtual happy hours & company/department off-sites • Remote Team - We’re a 100% distributed company! • Transparency - Weekly all company stand ups, monthly town halls • Generous Time Off - Take the time you need, when you need it • Internet Stipend - Quartzy provides a monthly stipend for your internet service • Great Gear - We’ll set you up for success with the latest tech and help you outfit your home office.

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