Product Marketing

April 13

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SchooLinks

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Transforming school districts into talent pipelines

Education • College Readiness • College Planning • Higher Education • Education Management

11 - 50

💰 Seed Round on 2016-02

Description

• Stellar communication skills: These are crucial not only when it comes to product messaging, but also for effective communication among key stakeholders. • Marketing materials for pre-sale: These can include competitive information, videos, 1-pagers, or anything that you think will help the sales team create opportunities and close business. • Marketing materials for post-sale: Materials to help our customers get the most value out of SchooLinks and drive usage. • Internal product knowledge management: Organize our internal materials to streamline answering questions and information sharing. Experience with Guru and Notion. • Enablement - managing the internal training for Sales/CS to ensure everyone has the skills and knowledge they need to be successful and hit our conversion/win rates. • Working with marketing to hone our customer voice at tradeshows, conferences, and webinars.

Requirements

• At least 3 years in a Product Marketing function at an enterprise SaaS company where you have handled at least some of the responsibilities listed above (we'll ask you for specific evidence and what you've delivered in the interview process). • Excellent written communication that is substantive and domain-specific - Can you write a good email? Can you write copy around the benefits of a product? Can you write talking points for a PM to deliver to a webinar of customers? • Design sensibilities - You need to be able to create 1-pagers, you don't need to 100% design and create brochures, one pagers, etc, BUT you should be able to do these on your own whether in Canva, Word, etc, doesn't matter but these have to look good and be high fidelity enough to put in front of prospects and customers without having to always wait for a designer to help you. • Video creation abilities -- can you use tools to record product videos, add slides, and stitch them together. • Project management skills prioritize and manage fast-moving initiatives that involve several stakeholders, timed to product releases, with visibility across multiple teams. • Technology savvy - need to be able to use and understand our product and how it maps to the specific needs of our customers.

Benefits

• 100% health care coverage • 401K with matching • Dental & Vision • Parental Leave • Subsidized gym membership • Annual team offsite • Unlimited snacks, coffee, tea (in-house only)