CRM & Email Marketing Specialist

March 30

VirtualStaff365

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Based in Melbourne, we save you time & money by finding talented, skilled virtual staff in Philippines & South Africa

Virtual Assistants • Outsourcing • Offshoring • Virtual Staff • BPO

51 - 200

Description

• Reporting to Head of Digital Marketing and working closely with Merchandising and design teams to help define and deliver best execution of high-quality, data driven email campaigns with a focus on consumer journey and conversion. • Build and execute actionable email communication plans, based on a thorough understanding of account data, benchmark performance, and consumer journeys. • Understanding of best practice responsive email design, with a focus on ‘mobile first’ design.

Requirements

• Minimum 3+ years experience in a similar role • Experience using Insider email platform is preferable, but not essential (we can accept experience with other similar platforms) • Understanding of and working knowledge with basic HTML and CSS is essential. • Proven experience in implementing marketing automation functionality and conducting data-driven CRM campaigns that deliver results. • Excellent analytical, communication, organizational, and project management skills. • Experience with responsible management of customer segment data and profiling • Copywriting experience would be a plus as they will be involved in writing customer communications

Benefits

• Permanent work-from-home set-up • Dayshift (Australian business hours) • Part-time job • HMO • Paid leave • Christmas Bonus equivalent to 1 month's wage (pro-rata)