Lifecycle & Sales Marketing Manager

February 24

Wander

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Description

• Develop and execute lifecycle marketing strategies • Create and manage customer segmentation and targeting • Execute email, SMS, and push notification campaigns • Analyze campaign performance and optimize results • Collaborate with cross-functional teams • Build understanding of customer behavior and preferences • Develop testing and experimentation framework • Create sales collateral and landing pages

Requirements

• 3+ years of lifecycle and/or general marketing experience • Expertise in at least one area, exposure to at least three • Ability to lead cross-functional initiatives • Strong analytical and data-driven approach • SQL experience preferred • Solid communication skills and ownership mentality

Benefits

• Full-time position in a growing startup • Opportunity to evolve and expand lifecycle marketing program • Work with a cross-functional team • Competitive salary and benefits package