Senior Demand Generation Manager

April 20

BlueCat

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Our mission is to help the world’s largest organizations thrive on network complexity, from the edge to the core.

IPv6 • DNSSEC • Managed DNS • Virtualization • Enterprise DNS

201 - 500

💰 Secondary Market on 2022-06

Description

• Strategize and execute demand generation campaigns • Develop and deploy marketing campaigns • Strategize and execute email nurtures • Plan and execute webinars • Manage marketing strategy • Assist with event tracking and execution • Understand marketing attribution reporting • Develop marketing automation structures • Conduct A/B testing • Collaborate with team members on campaigns • Develop regional demand generation plans • Align with SDRs for campaign results • Provide reporting and insights • Documentation of processes and project management

Requirements

• Experience in developing integrated campaigns • Strong project management and communication skills • Experience in metrics-driven culture • Ability to manage multiple projects • B2B software marketing experience • Understanding of sales channels • Marketing automation experience • Content marketing management experience • Outreach experience • Experience with email nurtures and webinar programs • Proficiency in Excel or Google Sheets • Detail-oriented • Marketing and attribution reporting knowledge

Benefits

• Award-winning culture • Great Place to Work certification • Opportunity to work with top technology • Membership in one of Canada's top workplaces • Pride in company identity