Ecommerce Marketing Manager

April 16

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Recruitment and Operations

11 - 50

Description

• Conducting ad competitor research breakdowns and monitoring competitor ads to gather insights • Performing product research - identifying new opportunities and trends • Organizing and maintaining our product, research, and competitor database for easy access to up-to-date information • Creating and configuring website pages on our storefront to enhance user experience and drive conversions • Copywriting skills: Proven ability to produce high-converting, performance-oriented copy for paid traffic ad funnels • Managing and configuring apps for optimizing user experience, including implementing cross-sells and upsells to increase average order value • Overseeing the design of new message cards and gift sets to expand our product offerings and appeal to our target audience • Generating creative performance reports - evaluating the effectiveness of our advertising campaigns • Reviewing performance - offering insights into past tests to inform future strategies • Quality Control - ensuring the final creatives are up to scratch before they are launched to the public • Collaborating with graphic designers and video editors bringing creative concepts to life • Brainstorming and testing bringing new ad ideas for existing concepts to the launch of new products

Requirements

• Excellent English written and verbal communication skills• Proven experience of 2+ years in ecommerce marketing, preferably in a managerial or leadership role • At least 2+ years of performance copywriting or direct response copywriting experience • Experience working with popular e-commerce platforms such as Shopify, Magento, or WooCommerce to manage and optimize storefronts • Ability to think creatively and generate innovative ideas for advertising campaigns and product offerings • Experience analyzing market trends and business needs in a fast-paced e-commerce environment • Strong project management skills, capable of managing multiple initiatives simultaneously and meeting deadlines in a fast-paced environment

Benefits

• Paid Vacation Days • Comprehensive Sick Leave • Fully remote