Director, Demand Generation and Growth

February 3

Mattermost

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Helping you build better software by aligning teams, tools, and processes across the entire development lifecycle.

51 - 200

💰 $50M Series B on 2019-06

Description

• Drive customer acquisition strategy, development, growth, and engagement • Own the demand generation and growth pipeline number • Define the global integrated campaign plan, channel mix, and budget • Proven expertise in creating and executing multi-touch, multi-channel marketing programs • Measure and track key KPIs • Ownership of Mattermost.com web interactions • Collaborate with external vendors, agencies, and partners • Develop and manage the demand generation and customer acquisition budget • Provide guidance and best practices to digital marketing efforts • Spend time analyzing and iterating on marketing efforts • Lead and grow a team of campaign and digital marketers • Establish processes and tools for project management and team productivity

Requirements

• Minimum 8 years experience in B2B software marketing • Clear understanding of new logo acquisitions and growth techniques • Hands-on expertise in developing and executing integrated campaigns • Expertise in demand generation metrics and approaches • Growth mind-set • Deep data and funnel metrics understanding • Budget allocation and management experience • Excellent leadership and collaboration skills • Exceptional communication and presentation skills • Strong experience managing and developing high-performance teams • Understanding of how open source companies operate (desired) • Bachelor's degree required; MBA desirable

Benefits

• Competitive salary range of $118,000 - $170,000 a year • Remote-first company • Staff living and working across the globe • Diversity and inclusion • Compliance with local laws and regulations for staff in different countries • Accommodations for applicants with disabilities