Partnerships Marketing Manager

January 11

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Payactiv

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The Leader in Earned Wage Access.

Financial inclusion • Alternative to payday loans • Financial wellness • Income smoothing • Financial stress

51 - 200

Description

• Act as a primary point of contact with partner marketing leads and our Channel Sales Team, building and nurturing those internal and external relationships • Develop and execute go-to-market strategy for new partnerships and continuously work to improve our channel partner program • Develop and execute strategic marketing plans across owned, paid, and earned channels driving leads pipeline through referral partners • Create replicable processes, campaigns, automation tools, and resources (decks, case studies, landing pages, etc.) to support and grow partner relationships • Craft compelling messaging and bespoke marketing materials for usage by key partners to promote the Payactiv offering • Working with our events manager, as well as Partner’s Events, Leads to developing and manage a calendar of joint events • Collaborate cross-functionally with Sales, Marketing, and Account Management Teams to build Partner support plans and collaborative co-marketing efforts • Manage vendors with partner projects, including scope and timelines • Analyze and communicate results to rapidly scale successful programs and learnings

Requirements

• 5+ years of experience in B2B marketing with at least 3 years of experience in a partnership marketing role • A track record of working cross-functionally, including with sales teams • Demonstrable knowledge and experience with Google Analytics, Marketing Automation Tools, and Salesforce • Strong understanding of the marketing technology and advertising landscape • Demonstrable experience in scaling partner marketing programs • Combination of creative and analytical skills to prove what programs are working – and present back your findings • Impeccable attention to detail • Extremely strong verbal and written communication & presentation skills • Strong work ethic and integrity that complement your ability to work independently • Self-starter who learns quickly takes ownership, and can navigate a fast-paced environment

Benefits

• Health, dental and vision insurance • 401K, traditional and Roth • Tuition Assistance or Tuition Reimbursement • Monthly Gym Reimbursement • Paid time off to volunteer • Paid Family Leave (California) • Paid Vacations • Complimentary office lunches • Opportunity to grow • Opportunity to work with a great team committed to making a difference.