Paid Social Media Manager

February 29

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JUICE

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JUICE is an industry leader in results-driven growth strategy development, social advertising, search engine marketing, organic search ranking, and lead generation$1. .$1

11 - 50

Description

• Strategize, execute, manage, and optimize a portfolio of paid social ad accounts. • Develop marketing strategies relating to paid social, creating clear plans to achieve client business goals and proactively identify new opportunities/solutions that align with a client’s goals. • Possesses comprehensive expertise in paid social strategy, including an understanding of full-funnel dynamics, platform selection based on specific objectives, attribution methods, measurement techniques, conversion tracking, creative execution, and more. • Communicate strategy, performance, and campaign recommendations externally and internally. Brings prior experience in client communication, adept in engaging with clients through email or phone, and has participated in presentations. • Display a strong understanding of performance digital marketing metrics for clients with the ability to analyze performance, identify areas for improvement, and justify campaign decisions to clients and internal stakeholders. • Collaborate with team members to design funnels with a thorough understanding of LTV and CAC, not just the initial acquisition of new customers/users. • Operates as an experienced versatile team member, providing support in both strategy and execution, with a keen awareness of when to take ownership of a task and when to delegate effectively. Mentors junior team members via training and delegation. • Takes proactive steps to stay informed about industry developments. Have the ability to self-conduct, gather, and analyze market research to determine social media opportunities and competitiveness. • Be an exemplary model of JUICE values!

Requirements

• 3+ years of paid social (Meta/TikTok is a plus) advertising experience, building high-converting ad copy and campaign strategies to drive quantifiable results. • 3+ years of agency experience preferred • Strong understanding of advertising and marketing principles, particularly for online audiences. • Expertise in conceiving, testing, and optimizing ad copy. • Strong written and verbal communication skills. • Proven ability to be proactive. • Ability to think critically. • A passion for growing businesses.

Benefits

• Competitive salary based on experience level • Awesome, energetic work environment • Annual offsite • Lunch & Learns • Matching 401k plan • Health benefits • Unlimited PTO • Fully Remote Work