Senior Software Engineer – Programmatic Video, Advertising

🕒 May 22

🏢🏡 New York City – Hybrid

💵 $140k - $160k / year

⏰ Full Time

🟠 Senior

🧑‍💻 Full-stack Engineer

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The New York Times

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1851

📱 Media

👥 B2C

Media • B2C

The New York Times is an American news organization that produces national and international journalism across print and digital platforms. It publishes reporting, analysis, opinion, podcasts, newsletters, videos, games and other multimedia content, and operates related properties such as Wirecutter and The Athletic. The company is primarily subscription-supported and focuses on investigative reporting, breaking news, culture, business, science and lifestyle coverage for a broad consumer audience.

📋 Description

• Architect Video Ad Products: Create seamless outstream (in-read, in-page) and instream video experiences across NYT products. • Identity and Privacy: Design and implement solutions for identity resolution within the programmatic stack, ensuring high auction match rates auctions while maintaining strict privacy standards. • Standards and Compliance: Implement and promote industry standards for video delivery, such as VAST or VPAID, ensuring compatibility across our multi-platform environment. • Performance Monitoring: Oversee end-to-end performance of video ads, focusing on Core Web Vitals and reducing the "time to first frame" for outstream units. • Mentorship and Quality: Advocate for codebase quality, mentor engineers on the nuances of programmatic auctions, and foster an environment of excellence. • Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world. • This role reports to the Senior Engineering Manager, Ad Experience.

🎯 Requirements

• 5+ years of software engineering experience, with a heavy focus on AdTech. • Programmatic Expertise: You understand programmatic advertising including bidder configuration, universal identity providers (e.g., UID2, LiveRamp), and optimizing auctions in web and mobile environments. • Video Specialization: You understand outstream and programmatic video workflows. You are comfortable working with video players and ad-signaling protocols. • Technical Experience: You are proficient in TypeScript/JavaScript, front-end library CI/CD tooling, and version control. • Yield and Performance Driven: You understand how technical decisions, such as identity matching and auction depth, impact programmatic yield and user latency. • AI Experience: Hands-on experience with agentic or AI-assisted coding tools (e.g., Claude Code or Cursor) including the ability to effectively direct, iterate on, and verify AI-generated output.

🏖️ Benefits

• medical, dental and vision benefits • Flexible Spending Accounts (F.S.A.s) • company-matching 401(k) plan • paid vacation • paid sick days • paid parental leave • tuition reimbursement • professional development programs